CALL US: 844-544-3577 HOME SERVICES TESTIMONIALS CONTACT BLOG HOME SERVICES TESTIMONIALS CONTACT BLOG FREE SEO AUDIT Search Engine What? The Beginner’s Guide to SEO/SEM Marketing ALEX LLORO Managing Director SEO/SEM marketing is integral to all businesses. Read our beginner’s guide to know how we can use our skills to help improve your search engine ranking! It’s easy to get lost in all of the discussion about digital marketing. There are a lot of acronyms, difficult-sounding concepts, and terms thrown around that seem foreign to the newcomer. It’s not all that difficult once you start to do it, though. SEO/SEM marketing are two of the foundational terms of digital marketing, and understanding them will get you a foothold of understanding to move forward with. We’re going to describe search engine optimization (SEO) followed by search engine marketing (SEM). Knowing a little bit about both of these will help a lot moving …
PPC is an effective marketing tactic for many businesses. In fact, on average, businesses earn $2 in revenue for every $1 they spend on Google Ads.
But if you don’t have much experience with PPC campaigns, it can be overwhelming. And even worse, you can waste money if you’re not sure what you’re doing. For these reasons, it’s a great idea to hire a PPC agency. Keep reading to learn the top benefits of doing so.